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The outfit guide

What to wear for your photos

Everything I've learned from photographing couples and families around Los Angeles about what looks great on camera, and what quietly fights it.

None of this is a rule. If you feel like yourselves, you'll look like yourselves, and that matters more than any color chart.

Paige & Philip | Pacific Palisades Proposal Photography | Lovelace Photo Co.

If you only read one part

The short version

  1. Coordinate, don't match

    Pick three or four colors that live well together and spread them around. Matching outfits look staged; a shared palette looks effortless.

  2. Go soft and earthy

    Warm neutrals, muted tones and deep jewel colors flatter every skin tone and look timeless. Neon and logos date a photo fast.

  3. Texture over busy prints

    Knits, linen, lace, denim, suede. Texture adds depth without pulling focus. Tiny stripes and checks can shimmer strangely on camera.

  4. Wear something that moves

    Flowy skirts, a dress that twirls, an open jacket. Movement is what makes candid photos feel alive, especially near the ocean.

  5. Dress for where we're going

    The location sets the mood. Bluffs and beaches want something light; downtown at night can handle black and sharper tailoring.

  6. Comfort shows

    If you're tugging at it or can't walk in it, it'll read in your face. Bring easy shoes for walking between spots.

Color

Colors that photograph beautifully

My editing is warm and natural, so these are the colors that glow in your gallery. Choose a few that feel like you and build from there.

  • Cream
  • Oat
  • Terracotta
  • Rust
  • Mustard
  • Sage
  • Olive
  • Dusty blue
  • Navy
  • Mauve

Great choices

  • Earthy neutrals with one richer accent color
  • Ivory or cream instead of bright white
  • Solid colors, or one subtle pattern per group
  • Natural fabrics: linen, cotton, wool, silk, denim

Use with care

  • Bright white: lovely in shade, can lose detail in full sun
  • Head-to-toe black: great downtown at night, heavy on a beach
  • Very saturated red or green: can tint skin nearby
  • Big florals: wear them on one person, not everyone

Best to skip

  • Logos, slogans and graphic tees
  • Neon anything
  • Tiny stripes, checks and houndstooth
  • Anything sheer that turns see-through when the sun is behind you

Couples

Dressing as a pair

The goal is to look like you belong in the same photo without looking like you planned it together for a week (even if you did).

  • Start with the harder outfit. Usually the dress or the statement piece. Then build the other look around its colors.
  • Match the formality. A gown next to shorts looks off. A sundress next to chinos and a linen shirt looks just right.
  • Vary tone and texture. Cream knit with camel trousers, rust dress with a navy shirt. Contrast keeps you from blending together.
  • Lay them side by side. Put both outfits on the bed and take a phone photo. If it looks good there, it'll look good on camera.
  • Plan a second look if your session has time for it: one dressier, one more relaxed works beautifully.

Location

Dress for where we're going

Once we've picked a spot, let it guide your outfits. Here's what works best at the places I shoot most.

Beaches & bluffs

Light, flowy fabrics that catch the wind. Be ready to go barefoot. Skip stiff or structured pieces, and bring a layer: it cools off fast once the sun drops.

Hills & canyons

Earth tones against golden grass are magic. Wear boots or shoes you can hike a little in, and think about ticks and foxtails if you're wearing a long skirt.

City & downtown

The one place bolder color, black and sharper tailoring really shine. Expect to walk a few blocks, so bring comfortable shoes to change into.

Courthouses & gardens

Classic and a little dressier. Spanish tile, white walls and greenery love cream, blush, dusty blue and soft florals.

Zuma Beach Maternity Session | Shea & Shane | Lovelace Photo Co.

The details

Fit, hair & the little things

  • Steam everything. Wrinkles show more on camera than in the mirror, linen especially.
  • Check it sitting down. We'll sit on steps, rocks and grass. Make sure your outfit still works when you do.
  • Hair and makeup: a touch more than your everyday. Matte powder helps with shine, and a lip color you can reapply is a lifesaver.
  • Haircuts are best a week or so before, not the day of.
  • Hands show up a lot. Clean, simple nails, and if there's a ring involved, give it a quick clean.
  • Empty your pockets. Phones, keys and wallets make lumpy silhouettes. I'm happy to hold onto them.

By session

A few notes for your kind of session

Engagement sessions

Dress like your best date night

  • Something a step nicer than everyday, but still you
  • Two looks: one dressy, one relaxed
  • Bring the dog, the vintage car, the guitar: props that mean something always beat props that don't

Maternity sessions

Celebrate the bump

  • Fitted dresses or knits that show your shape, or a long flowing gown for the beach
  • Partners and kids in soft neutrals so your look leads
  • Comfortable shoes for walking, and a layer for the breeze

Family sessions

Start with the kids

  • Pick the kids' outfits first, then build everyone's palette around them
  • Clothes they can sit in the grass and run around in
  • Skip characters and logos. Pack snacks, wipes and a favorite toy

Your session bag

What to bring

  • Your second outfit, steamed and on a hanger
  • Comfortable shoes for walking between spots
  • A jacket or wrap for after sunset
  • Lint roller (pets, sand and car seats are sneaky)
  • Hair ties, bobby pins and a small brush
  • Lip color and blotting papers
  • Water and a small snack
  • Anything meaningful you'd like in a few photos
  • Bringing your dog? Pack treats, a favorite toy, and a friend or family member to handle the wrangling, so your hands (and outfits) stay free

Still deciding between a few options?

Send me photos of the outfits you're choosing between and I'll tell you which ones will look best where we're shooting.

Send me your options